In the January/February 2013 issue, Brian Johnson shares the Big Ideas about Brent Kessel’s book, It’s Not About the Money. In the book, Brent Kessel identifies eight financial archetypes:
“Archetypes can be thought of as energies within us. They are not personal but more like collective patterns that are manifested within us and recognizable in others,” he explains. “By bringing conscious awareness to what is unconscious, we can attain balance and a sense of control over our financial destiny.
Which financial archetype best describes you?
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